Privacy Policy

The BackPad Co. (“thebackpadco,” “we,” “us,” or “our”) values your privacy. This Privacy Policy describes how we collect, use, disclose, and protect your personal information when you visit or make a purchase from www.thebackpadco.com (the “Site”), which is hosted on Wix.com Ltd.

This Privacy Policy complies with the California Consumer Privacy Act (CCPA) as amended by the California Privacy Rights Act (CPRA).

A. Personal Information You Provide

When you visit the Site, place an order, or communicate with us, we may collect personal information including:

• Name

• Email address

• Phone number

• Billing and shipping address

• Payment information (processed securely by Wix and/or third-party payment processors)

• Order history

• Account or subscription information

• Any information you voluntarily provide through forms, emails, or customer support interactions

B. Information Collected Automatically

When you visit the Site, certain information may be collected automatically, including:

• IP address

• Browser type and device information

• Time zone

• Pages viewed and interactions with the Site

• Referring URLs

• Cookies and similar tracking technologies

C. Wix & Third-Party Information

Our Site is hosted on Wix.com Ltd., which provides the website and e-commerce platform that allows us to sell products and communicate with customers. Wix may collect and process certain data in accordance with its own privacy policy.

We may also receive information from third-party service providers, including:

• Payment processors

• Shipping and fulfillment partners

• Email and marketing platforms

• Analytics and advertising partners

We use personal information to:

• Process and fulfill orders

• Communicate with you regarding purchases, updates, or customer support

• Send marketing or promotional communications (you may opt out at any time)

• Improve our website, products, and customer experience

• Detect and prevent fraud or security issues

• Comply with legal and regulatory obligations

We use cookies and similar technologies to operate and improve our Site, including for:

• Essential website functionality

• Remembering user preferences

• Analytics and performance monitoring

• Marketing and advertising purposes

You can manage cookie preferences through your browser settings. Disabling cookies may affect certain Site features.

We do not sell your personal information.

We may share personal information with:

• Wix and its affiliated service providers

• Payment processors and shipping partners

• Marketing, analytics, and advertising providers

• Legal or regulatory authorities when required by law

All third parties are required to protect personal information and use it only for authorized purposes.

If you are a California resident, you have the right to:

• Know what personal information we collect and how it is used

• Access your personal information

• Request deletion of your personal information

• Correct inaccurate personal information

• Opt out of the sale or sharing of personal information (we do not sell personal data)

• Limit the use of sensitive personal information (if applicable)

• Not be discriminated against for exercising your privacy rights

Exercising Your Rights

To submit a privacy request, please email us at:

hello@thebackpadco.com

We will verify and respond to requests as required by applicable law.

We retain personal information only for as long as necessary to fulfill the purposes described in this Privacy Policy or as required by law.

We implement reasonable administrative, technical, and physical safeguards designed to protect your personal information. However, no system is completely secure, and we cannot guarantee absolute security.

Our Site is not intended for individuals under 13 years of age, and we do not knowingly collect personal information from children.

We may update this Privacy Policy from time to time. Updates will be posted on this page with a revised effective date.

The BackPad Co.
Los Angeles, California, USA
hello@thebackpadco.com